Who we are:
Boygar’s is not just a brand; it's a testament to our deep-rooted origins, a beacon of innovation, and a pledge to our clients and employees. Our founders envisioned a team that would stand the test of time, a place where people would take pride in working for generations.
Join us on an exhilarating voyage to redefine luxury in Georgia. You will learn, grow, work passionately, and experience the joy of bringing your passion to your work every single day.
-Be the first
-Be Kind
-Be Passionate
-Be Part of our Family
As the Public Relations and Marketing Manager, you will be responsible for managing our brand's image and reputation. You will play a critical role in building external brand awareness and executing effective communication strategies across various channels, including websites, social media, press coverage, and more. Additionally, you will develop, implement, and execute strategic marketing plans to attract and retain customers
Your Role as a PR & Marketing Manager:
· Define and create a comprehensive marketing, communication, and PR strategy.
· Manage promotions and events by creating a calendar of activities.
· Develop various types of sales promotions and events within specified targets and budgets.
· Effectively manage the marketing budget, including detailed yearly cost planning for all department activities.
· Collaborate with suppliers to create joint events and promotions, coordinating visuals, plans, and budgets.
· Organize and oversee the production of marketing materials, including packaging, product design, photo/video materials, and advertising.
· Manage the creation of lookbooks, including photo shooting and graphic layout.
· Capture and engage event attendees for social media use.
· Cultivate relationships within the industry media and create content for press releases.
· Monitor, analyze, and report PR results on a quarterly basis.
· Scooperation opportunities, sponsorships, and advertising opportunities.
· Explore special collaborations with local artists.
· Stay updated on industry trends and adjust communication strategies accordingly.
Your Expertise:
· University graduation in Marketing and Communication or a relevant field.
· Professional experience in a similar role in the Retail Industry, Media companies, or Food and Beverage.
Your Personal Traits:
· Georgian native speaker.
· Fluent in English.
· Social media management expertise.
· Personal Skills:
· Personal noble taste with a keen eye for aesthetics, style, and color patterns.
· Willingness to engage in direct operational activities.
Be part of our mission. Let your passion be your compass on an exciting journey with Boygar’s.
Send Us Your Application